Seo Spiders What Do They Hunger For
Seo Spiders What Do They Hunger For
In the previous article ‘Get Traffic With SEO Thinking’ we discussed how search engines work in general and how you can apply SEO to your site or article You should understand, or at least be aware, of where to put your keywords and how keyword prominence and keyword density works If you haven’t read it maybe it is a good idea to go do that quickly before we continue . .If you remember correctly a search engine has workers and thinkers, spiders and indexers When we discussed keyword densities and the like we were focusing more on the indexing part of the search engine algorithm Let’s have a look at websites from the spider’s point of view, what do they like? . . .Spiders like: . - Text more then they like code For the most part it’s quite easy to have more lines of text then code Be aware that some programs, like the MS Office Suite, add a lot of extra code to a file This is to enable you to open any MS file in almost any application . . - Keyword densities in the range of 3-7% Anything less is off subject and something ridicules like say 20% is frowned upon and possible flagged . . - Backlinks from other sites, it’s said that authority sites have an average of 300 backlinks pointing to them . . - Original content If you didn’t write it, it’s probably not original Although you might pay someone to do it, but then you own the only copy . . - Sites that download quickly One of the biggest culprits in slowing download down is dynamic URLs, like pictures, from other sites . . - Site maps They take seconds to build, so do it and update it at least once a month . . - ALT Tabs for images, because spiders cannot see pictures . . - Links to websites that are contextually relevant If your site is about making online millions you should link to something like investing millions, contextually relevant but not competitive . . - Fresh content every time the spider crawls your site Spiders are like girls, they love new stuff . .Spiders do not like: . . - More lines of code than text . . - Nested tables It adds code and the spiders take longer to digest the tables, making you less likely to be crawled . . - Mega-high keyword densities, also called keyword stuffing It’s unnatural, and the search engines have caught on You should remember that using a keyword stuffed portal as a doorway page is doing exactly the same thing Bad programmer! . . - Too many backlinks to your own home or landing page from within your own domain . . - Duplicate content, it doesn’t matter from where or how Even if someone copies from YOUR site you have duplicate content . . - A slow loading site Watch those dynamic URLs . . - Automated link swapping that could be because of repeating exactly the same words in your linking text, spiders are allowed to do this, we, ironically are not . . - Stale content, it smells like old people to spiders So, go ahead, update your site, its fun .
Source: www.rsstnx.com
How The Best Seo Company Helps You Beat The Recession
The recession has led the business owners either cut-off their expenditure to deal with the financial crunch or look for the alternative means to achieve their marketing edge Online marketing has become expensive when compared to the ongoing economic scenario But, if are into online business, you can understand the inevitability search engine optimization for your marketing needs With the changing behavior of the web users, you need to change your SEO techniques so that you can make your website visible on the search engine result pages The best SEO company knows that the traditional SEO methods are effective for ranking high in search engines, but are not enough to attract the potential customers Hence, the recession has changed the SEO approaches of the service providers as well . .So, what are the innovative approaches that the best SEO company can strategize to help your business during the recession? . . .New Keyword Research .For any online business it is important to research for new keywords so that every time you can promote your business from a new angle The new keyword research is necessary for the marketing needs of your business and the industry keep changing frequently Now that the online businesses as well as the customers have become prey to the global financial crunch, your business needs a new promotional strategy to target your niche audience The customers have become more selective in their purchase and accordingly there is a change in the search across the web You have to select your keywords and keyword phrases so that it can enhance the searchability of your websites If you are hiring the best SEO company, they can select the right keyword for you that can work for your business even in the time of recession . .Connecting to Your Customers .With the changing sales approach you have to customize your marketing strategy and mould your SEO campaign so that you can target your niche audience These days, SEO is no more a mere process of link building and getting high rank on the SERPs Rather, it has turned to an interactive approach making your business reach out to millions of customers directly If the SEO services that you hire can help you interact with your audience you can get more benefit out of it Creating blogs, RSS feeds, participating in forum discussions and networking with people in social media websites are more effective than other traditional methods . .Providing Fresh Information to the Target Audience .Providing information is the best way to retain your visitors and get them come to your website again and again Articles are the best way to keep your audience informed about your business Moreover, you can mention the web users how your services are beneficial for them even in the financial slowdown Take help of the best SEO company that can post your articles in the reputed article directories so that maximum visitors can access them . .If you feel that the recession can hold back your online business, take help of the best SEO company to develop new SEO strategies and troubleshoot your difficulties .
Source: www.rsstnx.com
